Bruce Johnson rides from Wasaga Beach to Labrador to raise funds for the CMN


Bruce Johnson, of Wasaga Beach, Ont. commercial, recently took on another motorcycle adventure to raise funds for the Children’s Miracle Network.

On August 1, to kick off Re/Max’s annual Miracle Month fundraising campaign, Johnson set off from his home in Wasaga Beach for a 10,000 km solo jaunt to Labrador, aiming to raise $250,000 for CMN. He stopped at 10 CMN hospitals along the way, visited children and families, and reached his fundraising goal. The ride, dubbed the “Road to a Million,” marked another milestone for Johnson, bringing his total funds raised for CMN to $1 million.

In 2018, Johnson participated in the Ends of the Earth Ride, a 28,000 km journey from Tuktoyaktuk, Northwest Territories to Ushuaia, Argentina). In 2016 he traveled across Canada and in 2013 he traveled to Costa Rica, all to raise money for CMN and recruit “champion agents” throughout the Re/Max network.

“We hope to involve as many champion agents as possible with a minimum donation of $2,500,” says Johnson, who works with Re/Max By the Bay. “But whatever the size of the donation, we are grateful to show the spirit of generosity so that children can be helped or even healed – and move on to the important task of being a child again.”

He says the most recent ride has a special meaning for him. “Having raised $750,000 for CMN so far, aiming for $250,000 for this race was a natural goal. Plus, I’m celebrating my 25th anniversary as a Realtor and my 25th year of supporting the Children’s Miracle Network, so there’s magic in this milestone.

Johnson and his wife Mary lost their first child, Alyssa Rae, in 1998 after spending 20 days in the neonatal intensive care unit at SickKids Hospital in Toronto. Prior to her first fundraising trip in 2013, the Johnsons established the Alyssa Rae Johnson Fund at SickKids, with 100% of donations benefiting ill and injured children and supporting medical research, education and patient care.

Johnson was honored for his charitable efforts in 2019 with a Good Neighbor Award from the National Association of Realtors. He is the only Canadian recipient in history. He continues to defend the Re/Max Miracle Home and Miracle Commercial Property Program.


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